How about Shilian Real Estate: Analysis of market performance and hot spots
Recently, there have been frequent developments in the real estate market. As a well-known domestic real estate service provider, Shilian Real Estate's performance has attracted much attention. This article will analyze the market performance, business model and industry evaluation of Shilian Real Estate based on hot topics and structured data in the past 10 days across the Internet.
1. The correlation between hot topics across the Internet and Shilian Real Estate

In the past 10 days, the hot spots in the real estate industry have mainly focused on three aspects: policy relaxation, market recovery and corporate dynamics. Shilian Real Estate’s agency sales business covers many cities across the country and is highly relevant to the following hot spots:
| hot topics | Related content | Data source |
|---|---|---|
| Adjustments to purchase restriction policies in first-tier cities | The number of consultations on Shilian’s agency projects increased by 30% | Sina Finance |
| Real estate company financing “white list” implemented | The finalist rate of Shilian's cooperative developers exceeds 60% | Clary |
| Second-hand house listings surge | Shilianfangtong platform traffic increased by 45% month-on-month | Shell Research Institute |
2. Data performance of Shilian Real Estate’s core business
According to the compilation of public data, the main business indicators of Shilian Real Estate in the first quarter of 2024 are as follows:
| Business segment | Revenue (100 million yuan) | Year-on-year change | market share |
|---|---|---|---|
| New home sales agency | 18.7 | +12.3% | 5.8% |
| Second-hand house transaction | 6.2 | +8.1% | 2.4% |
| Asset operation services | 3.9 | +5.6% | -- |
3. Industry evaluation and consumer feedback
By capturing data from social platforms and complaint platforms, the recent evaluations of Shilian Real Estate show the following characteristics:
| Evaluation dimension | Proportion of positive feedback | main focus |
|---|---|---|
| Service professionalism | 78% | Complete broker training system |
| Transaction efficiency | 65% | The online process has been significantly accelerated |
| cost transparency | 53% | Some customers question the commission ratio |
4. Competitive advantages and risk warnings
The core advantage of Shilian Real Estate lies in itsNational service networkandDigital tool application, currently covering more than 200 cities, and the number of registered users of the online platform "Shilian+" has exceeded 5 million. But please note:
1. The new home agency business relies on the developer’s speed of payment collection, and the turnover days of accounts receivable will reach 97 days in 2023;
2. The market share of second-hand housing business in core cities lags behind competitors such as Lianjia and Iaiwojia.
5. Future Outlook
With the advancement of the "old-for-new" policy of the Ministry of Housing and Urban-Rural Development, Shilian Real Estate's innovative services in the existing housing market (such as house management and renovation) are expected to become a new growth point. The corporate strategy for 2024 shows that it will focus on investing inGuangdong-Hong Kong-Macao Greater Bay AreaandChengdu-Chongqing Economic Circle, the full-year revenue growth rate is expected to remain in the 10-15% range.
In summary, Shilian Real Estate has demonstrated strong business resilience during the industry adjustment period, but it needs to continue to optimize its capital turnover efficiency and brand differentiation.
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